Summer Reading Advertising & Promotions

In case you wondered where, when and what we have been promoting about Summer Reading, the excel spreadsheet below includes a list of all of our promotions and advertising. This spreadsheet includes the format being advertised (TV stations, radio, newspaper/magazine ads, digital, etc.) and what message is being advertised. I formatted the spreadsheet as a side by side comparison of this year and last year's campaign. Please let me know if you have any questions!

Videos/Commercials

Summer Reading TV commercial and social media video focused on parents and adults

Summer Reading TV commercial and social media video focused for kids

Summer Reading Radio spot (this has also been translated to run on two Spanish radio stations).